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Landing page optimization is an important aspect of your website that should not be overlooked. Business owners lose the traffic and leads that could have been captured if they had pursued this important marketing tool. Top Dog Now can develop landing pages that provide consistent traffic and leads to your site.
It is important to not only track the browsed content of all visitors it equally important to pay attention to the keywords that each customer used that landed them on your site in the first place. We record this information as well as the keywords used on different site pages to get a better idea of the best keywords that can be used to generate the most traffic and leads to your site. Understanding the link between keywords as well as how these keywords are relevant can help you to increase the relevancy of information on the landing page.
Top Dog Now landing pages allow you to record the actions of site visitors to increase the conversion rate. Use your company newsletter or other relevant marketing or social media to draw in customers. We can achieve this by using sidebars on the landing page to generate customer traffic and research.
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At Top Dog Now, we feel that internet marketing is the most important and cost-effective way to market your business. And it all begins with a great website! We can provide web design, consultation, and maintenance for a low monthly fee.
Since the average person only spends 5 seconds on a webpage, you need to hold the potential customer’s interest. Your site needs to be informative, yet concise. It needs to tell people EXACTLY what you do on the Home Page.
Important elements to incorporate into your site:
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A prominent LOGO and other images to show what you do (could be photos, charts, graphs, pictures, or video; whatever is right for you!).
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Business contact information.
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Customer Opt-In: get the name and email address (at least) of any potential customer that visits your website. Use that as a sales lead, or to email a monthly newsletter or coupon.
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Links to SOCIAL MEDIA sites that you are a member of. That way, you can get a constant tier of new people that will “like” or “follow” you.
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An Offer/Coupon. Give people another reason to be interested in what you can provide. Answer the question, “What’s in it for ME?”
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Other points of interest: RSS Newsfeed, Monthly Poll, etc. Let your viewers learn something on your website.
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Web Design
